Kitty Bakes

Kitty Bakes

Branding development for a side project, Kitty Bakes – a profile to center the communication and offerings for a a seasonal and limited edition baked goods. A short and memorable name, designed with colors changing according to the desserts, offered – from...
Asterisco* Freebie: Design Brief

Asterisco* Freebie: Design Brief

Designers and marketers can often ask How important is to fill a Brief? In my early design days, I didn’t think it was that crucial. With the questions from the project/sale and a few others it was enough, but a few years later I understand that filling a Design...
The Importance of Personal Branding

The Importance of Personal Branding

Thanks so much to Dave Delaney, author of  New Business Networking and founder of the NBN Club, for inviting me to write a post on personal branding.  Besides getting into the whole branding concept, I share some tips on how to maximize the branding for your company....